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We guide coaches like you in honing your U10 tennis coaching skills and growing your business.



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Take Your Tennis Coaching to the Next Level with Five High-Performance Tennis Drills

Download the Free PDF Used by Andy Murray, Emma Raducanu, and Joe Salisbury. 

Steve Whelan, My Tennis Coach at David Lloyd Hatfield with a winning Regional Tennis Player

Hi! I'm Your Coach Educator

Hi, I'm Steve Whelan, the mind behind "My Tennis Coaching Guild." With over two decades in the tennis coaching industry, focusing on U10 player development and coaching business management, I've helped transform countless coaching careers.

My expertise isn't just theoretical; I've been on the court, coaching players and running programs, just like you. I've taken all that hands-on experience and crafted My Tennis Coaching Guild, a specialized platform designed exclusively to elevate tennis coaches in the U10 sphere.

Since launching, My Tennis Coaching Guild has become my full-time passion and focus. The community we've built serves as a testament to the transformative power of focused, expert guidance, and peer support. I genuinely relish the opportunity to spend each day helping you, and coaches like you, elevate your practice and achieve unprecedented success.

International group of tennis coaches at the Roland Garros 2023 tournament, posing in front of the iconic clay wall
"I have known Steve in a professional capacity for over two years. He is now one of the leading coaches and tutors in junior tennis across the UK."

Simon Wheatley - Leading Coach Education Developer SW19

Current and Previous Clients 

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Get a Sneak Peak into The Guild Features- Click the Video

In-Depth Coaching Education
Dive into our comprehensive course library and partake in monthly live coach education webinars and member Q&A sessions.

Exclusive Resources & Member-Only Perks
From lesson plans to goal-setting templates, get everything you need to elevate your coaching. Plus, enjoy special offers and discounts exclusive to Guild members.

Engaged, Supportive Coaching Network
Benefit from the wisdom and support of a community of like-minded tennis coaches, all contributing to your ongoing growth and success.

  • I have content ideas/suggestions. How can I share them?
    We love hearing from our members! Feel free to email us your ideas or post in the community forum. After all, the Guild thrives on collective wisdom.
  • How can I connect with other Guild members?
    Members can connect, collaborate, and converse in our dedicated community forums. It's a space for sharing experiences, asking questions, and building lasting professional relationships.
  • What is the My Tennis Coaching Guild?
    My Tennis Coaching Guild is an exclusive online community and platform tailored for tennis coaches looking to elevate their skills, knowledge, and network. We offer unique content, webinars, articles, and downloadable resources monthly to help you refine your coaching approach.
  • What if I don't have time to participate regularly?
    We understand that time is a valuable asset. Our platform is designed for flexibility, with a mix of pre-recorded webinars, live sessions, and blog posts. You can learn at your pace and schedule, and even on the go with our mobile-friendly platform.
  • What are the membership options for the Guild?
    We offer two convenient membership options: Monthly Mastery and Yearly Excellence. Each plan provides full access to our resources, with the Yearly Excellence offering a significant discount for a year-long commitment.
  • Can I work directly with Steve Whelan?
    Absolutely! As part of our commitment to personalized growth, members have the opportunity to engage directly with platform experts, including occasional one-on-one mentorship sessions.
  • How can I cancel or change my subscription?
    Changing or canceling your subscription is easy. Simply visit the 'Account' section on our platform, and you'll find options to modify or end your membership.
  • How is the Guild different from other coaching platforms?
    The Guild is not just another online course or content hub. It's a community of like-minded tennis coaching professionals committed to mastering their craft. With exclusive monthly updates, direct mentorship opportunities, and an engaged community, it's where tennis coaching excellence thrives.
  • How often is new content added to the platform?
    Every month, Guild members receive a live coach education webinar, a new pre-recorded webinar, two insightful written articles, and four exclusive downloads tailored to current tennis coaching needs
  • What is the format of the online courses?
    Our online courses are a mix of video presentations, reflective exercises, and handouts. Coaches can complete each stage at their own pace.
  • Who should take these courses?
    Our courses are designed for tennis coaches with a growth mindset, but they're also suitable for players transitioning into coaching or tennis parents.
  • Can I take the course on my mobile device?
    Absolutely. Our courses are accessible on desktop or handheld devices. You can even use our free app to take the course on the go.
  • Will I have direct access to Steve for any course-related queries?
    Yes, you can reach out to Steve directly via email during the course.
  • Can I purchase these courses individually or do I have to be a member?
    You can purchase courses individually or get unlimited access to all existing and future courses with our My Tennis Coaching Guild Membership.
  • How long do the courses last?
    Course durations vary from 7 days to 12 weeks. However, you have lifetime access to each course, so you can learn at your own pace.
  • Can I apply the online courses towards continuing education credits or credentials?
    Yes, you can apply for independent learning credits via your federation.
  • Will I get a certificate of completion at the end of the course?
    Yes, you will receive a certificate of completion at the end of each course.
  • What if I don’t finish the course within the time frame provided?
    Don't worry, you have lifetime access to the course. You can take as long as you need to complete it.
  • Can I get a refund if I decide the course is not for me?
    Absolutely. If you decide the course is not for you, email us within 14 days of purchase and we'll give you a full refund, no questions asked.
  • What's the difference between the online courses and the webinars in the Online Coach Education Library?
    What's the difference between the online courses and the webinars in the Online Coach Education Library? The online courses are written and designed for you to reflect on your own coaching process and business. The webinars in the Online Coach Education Library are theory-based and designed to increase your knowledge
  • Do I need any specific software or hardware to take the courses?
    No, all you need is a device that connects to the internet.
  • How much do the courses cost?
    Course prices vary. Please check out individual courses for the latest prices.
  • How will I be assessed in these courses?
    There is no assessment. Our courses are designed to provide a safe, reflective learning process.
  • Can I share the course materials with my friends or colleagues?
    Yes, you are welcome to share your knowledge and handouts with your teams.
  • Who can access the Coach Education Library?
    The Coach Education Library is accessible to all our Guild members. You can also access it on a Pay Per View basis.
  • What is the Coach Education Library?
    Our Coach Education Library is a vast and constantly updated collection of pre-recorded webinars, geared towards providing ongoing education and knowledge enhancement for tennis coaches.
  • Are the webinars in the Coach Education Library eligible for coaching credits?
    Yes, most of the webinars can be applied for independent learning coaching credits.
  • How often is the Coach Education Library updated?
    We strive to keep the content fresh and relevant, adding new webinars on a regular basis. Typically, we upload new content every month.
  • What if I have questions or need clarification on a webinar topic?
    Members can reach out directly to Steve for any questions or clarifications regarding the webinars. We aim to foster a learning environment, so no question is too small!
  • Can I buy each webinar individually without a membership?
    Yes, you absolutely can. We offer the flexibility to purchase individual webinars for lifetime access or rent for 72 hours for a small fee. This allows you to explore specific topics of interest without a membership.
  • Can I download the webinars from the Coach Education Library?
    To maintain the exclusivity of the content for our members, webinars cannot be downloaded. However, they can be accessed at any time with an active membership.
  • How do I access the Coach Education Library?
    You can access the library directly from our website or through our mobile app.
  • Can I request topics for future webinars in the Coach Education Library?
    Absolutely! We value the input of our members and are always open to suggestions for future content. Please send your requests to
  • What kind of content is included in the Coach Education Library?
    The library contains a mix of content covering various aspects of tennis coaching. This includes techniques, strategies, coaching philosophies, player development, managing parents, and much more.
  • Are the webinars in the Coach Education Library eligible for coaching credits?
    Yes, most of the webinars can be applied for independent learning coaching credits.
  • What if I want to cancel my access to the Coach Education Library?
    You can cancel your membership and access the Coach Education Library at any time. Your access will continue until the end of your current billing cycle.
  • How can I sign up for these workshops?
    You can sign up via
  • Is there an opportunity to ask questions during the workshop?
    Absolutely! A chat and 'raise your hand' function is available for all attendees to ask questions during the workshop.
  • Who should attend these workshops?
    Tennis coaches of all levels, experiences, and backgrounds should attend. They are also open to parents of players. All you need is a growth mindset!
  • What is your cancellation policy for workshops?
    If you wish to cancel your place, we offer a full refund if notice is given at least 7 days before the workshop date. Unfortunately, any cancellations with less than 7 days' notice will result in the forfeiture of your workshop fee.
  • Are the virtual workshops recorded? Can I access them later?
    Yes, all virtual workshops are recorded and available for free for members in our coach education library. Non-members can access them for a fee.
  • What is the cost of these workshops?
    Workshops range from £9.97 to £50.00. Guild Members can receive free tickets to every virtual workshop and 50% off face-to-face workshops.
  • Can my club host a workshop?
    Absolutely! We are able to host workshops at any club. For more information, please email Steve at
  • Can you design and present a workshop specific to my needs or my club's request?
    Yes, I can design and present a workshop bespoke to a coach's or club's request.
  • Can I apply for coach credits from these workshops?
    Yes, you can apply for coach credits via independent learning after attending these workshops.
  • What is the focus of the workshops?
    The focus of the workshops is to increase knowledge, improve confidence, and enhance learning for tennis coaches. They are also a great networking and collaboration opportunity.
  • What is the maximum number of attendees for these workshops?
    We allow a maximum of 16 attendees for face-to-face workshops. The virtual workshops can accommodate an unlimited number of attendees.
  • Do workshop attendees receive any materials?
    Yes, all workshop attendees receive a copy of the PowerPoint and handouts.
  • What is the difference between face-to-face and virtual workshops?
    Face-to-face workshops enable coaches to actively engage with the content, whereas virtual workshops provide video-based learning.
  • Do I need any prior experience to attend these workshops?
    No, prior experience is not needed to attend these workshops.
  • What is the duration of these workshops?
    A face-to-face workshop is four hours, while virtual workshops are two hours.
  • How often do you host these workshops?
    We aim to host a face-to-face workshop once per month and a virtual workshop once per month.
  • Why does Steve focus on U10 player development?
    Steve believes that the foundations set at the U10 stage are crucial for nurturing players' love for tennis and developing their skills. The right guidance at this age can shape potential champions and lifelong tennis enthusiasts.
  • What successes has Steve achieved in his coaching career?
    Steve has had the privilege of being part of many players' journeys, including those who've played at Grand Slam level, both professional and junior. He considers his contribution to their growth a significant success in his coaching career.
  • What does Steve do outside of coaching?
    When he's not coaching or mentoring, Steve enjoys lifting weights, watching football, and playing on his PlayStation.
  • What is Steve's coaching philosophy?
    Steve's coaching philosophy is player-centred. He tailors his coaching to the needs, desires, and dreams of each individual player, using a constraint-led approach to develop highly skilled, resilient players with excellent decision-making abilities.
  • How can I contact Steve directly?
  • What can I expect from Steve's courses and webinars?
    Drawing from his wealth of experience, Steve's courses and webinars are filled with lessons from his real-life experiences, both the highs and the lows. He shares his knowledge, insights, and even anecdotes, providing you with valuable guidance to navigate your coaching journey.
  • What qualifications does Steve Whelan have to mentor or teach me?
    Steve Whelan is not only an LTA Level 4 Performance Coach, but he also holds qualifications as an LTA Coach Education tutor and assessor. With over 23 years of experience in the field, he has cultivated a wealth of knowledge and insights from his successes and failures. His unique player-centred, constraint-led approach has been honed over decades and proven successful. In addition, his experiences of mentoring countless coaches and leading tennis programs at various levels add to his expertise. With a passion for continuous learning and sharing, Steve is equipped to guide you on your coaching journey.
  • Why did Steve start this online platform?
    My Tennis Coaching was founded with one goal: to provide a platform for tennis coaches worldwide to seek help, guidance, and support. Steve believes in the strength of asking for help and aims to make this platform a safe space for tennis coaches to learn, grow, and inspire each other.
  • Who is Steve Whelan?
    Steve Whelan is a former football (soccer) player and a multi-sport enthusiast who transitioned into the world of tennis coaching. With over two decades of experience, Steve brings unique insights from his background in team sports, focusing on the values of teamwork and peer support in his coaching approach.
  • Where has Steve Whelan worked before?
    Steve Whelan has a rich and diverse professional background in tennis. He has coached juniors who have achieved international junior and professional rankings. Steve has served as a county coach for Cheshire, North Wales, and Buckinghamshire and has worked as a performance coach at LTA Performance centres in Wirral, Wrexham, and St Albans. His experiences extend to working with a former world number one wheelchair player and a multiple special Olympic gold medallist. On the management front, Steve has helmed an LTA High-Performance Centre, multiple tennis clubs, and a successful commercial club program for David Lloyd. His managerial acumen was recognized with a promotion to Regional Tennis Coordinator at David Lloyd, where he provided mentorship to over twelve David Lloyd clubs.
  • Can your platform help me create a positive social impact in my community?
    Yes, we believe in the power of sports to create positive social impact. Our platform provides tools and strategies for coaches to not only improve player performance but also foster a supportive, inclusive community around their tennis programs.
  • I'm new to running tennis programs. Can your platform help me?
    Yes, our platform includes resources specifically designed to assist with the management of tennis programs. We provide advice on team management, marketing, and sustainable business practices to help you successfully run your program.
  • How can I use data and analytics from your platform to enhance my players' performance?
    We offer access to data and analytics tools that can provide valuable insights into your players' performance. You can use these insights to tailor your coaching techniques to individual players' needs and monitor their progress over time.
  • I've been having some issues dealing with parents' expectations. Can you provide guidance on this?
    Absolutely. We understand that managing parental expectations can be a challenge in youth sports. Our platform offers guidance on effectively communicating with parents, involving them positively in the program, and managing their expectations for their children's performance.
  • What specific strategies do you offer for improving the performance of U10 players?
    Our platform provides a variety of strategies specifically tailored for U10 player performance. These include techniques for nurturing competitive players, innovative methods such as gamified learning exercises, and the application of a constraint-led approach to coaching.
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